cruelty free lifestyle

Mission Statement

Mission Statement Vegan Supermarket

Our world is changing!

Our world is becoming more connected and barriers to human understanding are fading away.

Our compassionately-disconnected relationship with the animals that we share our earth with, is being increasingly challenged by unalienable proof of animal sentience.

Accordingly, it is becoming increasingly clear that our current relationship with animals is inconsistent with this indisputable fact.

Our disconnected relationship with the animals that we share our earth with is being increasingly challenged by unalienable proof of animal sentience.

Vegan Supermarket will strive to facilitate workable economic solutions to these issues and will endeavour to provide a platform for constructive debate and to foster a spirit of collaboration and commercial benefit to all stakeholders to enable a cruelty free future.

We are under no illusion about the significant challenges this mission presents from a diverse range of opinions and we must not fail in our responsibility to attain an acceptable solution for all, which achieves a positive outcome for all animals.

Brian Muskett

Founder – Vegan Supermarket UK